Our Story

Nestled within New Zealand's Nelson City,

Tracel embodies the nation's philosophy of natural and pure

beauty.

Since its inception in 1980,

Tracel has been bridging the gap between nature

and science, by meticulously researching and developing

advanced extraction methods for natural ingredients

used in their signature health and beauty supplements.

Tracel prioritizes the use of rare natural components,

combined with rigorous testing and cutting-edge technology.

The relentless pursuit aims to deliver an exceptional health

and beauty experience to their customers.

Scientific Research and Technology

Tracel's New Zealand factory is constructed in accordance to rigorous cleanroom standards and national regulations,

and complies with SGS product safety certifications.

It also has an R&D center, a production center, and a warehousing and logistics hub.